ABOUT
Montblanc, renowned for its timeless writing instruments, partnered with AKQA to create its first luxury e-writing device, blending heritage craftsmanship with advanced technology.
Over the course of two years, AKQA collaborated with Montblanc on every stage of development, including shaping the initial vision and market positioning, designing the user experience, building the digital identity and design system, refining haptics, and supporting industrial design alongside Montblanc’s writing experts in Hamburg.
Full case study on AKQA.com
CONCEPT
Digital Paper was designed not just as a device, but as an entirely new writing experience. Every element was crafted to elevate the ritual while removing friction: glass calibrated to capture the drag of pen on paper, rubberised nibs moulded to give weight to every stroke, and haptics tuned to echo the flow of ink.
CLIENT
Montblanc
YEAR
2023
SERVICES
Iconography
TEAM
AKQA Amsterdam
Design: Chess Brück
